Content management systems offer professional support for efficient and time-saving administration. In this way, several sites can be managed under one roof with a consistent concept and corporate identity, while a central point of contact bundles requests from managers and editors. Sharing content across various channels, as well as translations become easy and blogs, store systems or interfaces to CRM, DMS, HR tools and more can be integrated effortlessly.

If further information is required, classic functions of a DXP (Digital Experience Platform) can help. This basically supports organizations in creating and managing digital experiences for their customers, employees and partners. Professional systems are increasingly specializing in a “one size fits all” solution that, in addition to classic content management, also includes personalization and
e-commerce modules. Thus, CMS and DXP are increasingly merging with each other.